Community Signal
Two tools for the same software company. One finds public forum posts where people describe a problem the company's products already solve, so the team can answer them. The other gives a plain summary of what the marketing team is working on.
The problem
Two questions came up every week: where are people describing a problem we already solve, and what is marketing working on right now?
Both could be answered by hand. Both were answered late.
What it does
- Finds forum posts worth answering, best first
- Summarises the marketing team's work in one view
Where it stands
Internal to the client. Each tool saves about an hour of someone's week.